Getting lost is the best way to find yourself somewhere no one else has ever been.
The Be Lost mentality has evolved over time, first together, then separately.
It all started on our first trip. We got away from everything we knew and disconnected ourselves from a society that is too disconnected.
There, we realized that we had never felt so free.
This experience showed us how important it is to get away from our usual lives from time to time, and make room for the unknown.
Our days were unscheduled, we had no network, we often got lost, literally and figuratively, but we were happy.
No plan, no network, no routine, this experience led us to lose ourselves and created some of our fondest memories.
The Journey
Nevertheless, we both knew that this trip wouldn't last forever. So when we returned, each of us tried to recapture the happiness we felt there. Obviously, we had to find other ways to lose ourselves. We both achieved the same thing through different experiences:
"IT'S BY GETTING OUT OF OUR COMFORT ZONE, LOSING OURSELVES, TRYING NEW THINGS THAT WE FEEL MOST ALIVE."
Being lost is actually an incredible way to develop, whether for reasons beyond our control or not. Through our message, we aim to bring hope to those who’ve lost their way, and inspire others to step beyond comfort and discover their true potential.
With Be Lost, we intend to create more than just a brand. We want to give you a mindset. A mentality that will help you cope with life's toughest moments, and inspire you to do more when you're not doing enough.
So we set out to find the best way of conveying this message to you, and it didn't take us long to think of jewelry. Jewelry seemed to us the best way to bring a daily reminder of the Be Lost message.